Thursday, July 11, 2019

Marketing Inspiration for July | Sizzling Tips for Independent Retailers

We've collected some seasonal fun and marketing inspiration ideas for the weeks ahead! Embrace the casual, relaxed vibes of summertime fun while delivering creative material to your followers and customers. Check out the album on our Facebook page!



Independent Retailer Month kicked off for the entire month of July in support of locally-owned and operated shops, stores and establishments. We are devoted fans of our small businesses here on Delmarva and are committed to spending where we live! Find out about IRM on their website or Facebook page.







Whether you’re looking for summer fundraiser ideas for kids, adults, or the whole family, here's a list of 25 fundraising events that will help your nonprofit turn everyone’s favorite warm-weather activities into an opportunity to give back. 25 Creative Summer Fundraising Ideas





Download a 2019 Printable Calendar for upcoming events and local happenings here.





It's that time of year. Break out the sidewalk chalk and let your creative side shine each morning with cheery messages to your guests - better yet, invite them to join in!





Encourage sharing of memories and seasonal moments among your followers and customers with a July #PhotoChallenge







Sprinkle wonderful quotes and reflections generously across your social channels....










Holiday hashtags...





Free Printable Beach Sayings Lettering Worksheet (Printables). You can use these sayings to decorate your planner, bullet journal, travel notebook or any other artistic project!





Distribute a blank bucket list to your customers to start a conversation about #summergoals or search for a pre-made one online.







A clever "Jump Back July Action Calendar" has daily suggested actions to do throughout the month. Learn to be more resilient and find ways to cope with life's ups and downs by shifting your perception.





"This Summer, Get Away From The Familiar Places and Explore Locally" ~ blog post featuring family-friendly activities













• Seasonal suggestions for bookstores and independent book shop owners | Summer Ideas and Online marketing strategies via the American Booksellers Association
• "10 Summer Marketing Ideas for Your Small Business"
• Don’t just dip your toe in the water this summer - dive right in with some of these great ideas to promote your business! 10 Blog Ideas for July
• Like this blue cloud image we're using? Make your own design at Text Giraffe





• Encourage the moments and memories with a vacation photo contest
• Create a tropical "Selfie Station" for fun photo opportunities at your retail establishment
• Keep small cold bottled waters in hand for those hot, muggy days. Personalize them with a label from your business thanking guests for making your business a destination
• Rent an inflatable movie screen and hold a screening outside on the front lawn
• Share easy, seasonal recipes for treats, snacks and fruit ideas on your social channels
• Host a weekly theme engagement idea such as "vintage road trip photos" or "best sand castle snapshots"






I hope you loved some of the thoughts I've shared here and are itching to jump up and start a new promotion today. Thanks for reading!


Sincerely,
Andrea Baumann
Marketing Delmarva
Resources and Tips You Can Use!











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