Thursday, April 4, 2024

"Thoughts on Retail Changes and Consumer Shifts"

A post turned into an awesome conversation this morning on Facebook, merging two of my favorite topics; the evolution of consumer behavior, and the way in which small businesses can shine in our current environment. I'd seen the original post by Remembering Retail and normally would have just shared with my thoughts, however lately I'm fighting disappearing captions and vanishing text on Facebook so I reposted the photo below instead so I could include my message.


Monday, April 1, 2024

Welcome, April! Awareness Days and Themes for Month Four

Welcome to month four of the book titled 2024! Here we are in April, a month of change and shifting seasons, wild weather, and the time of year when we begin to morph towards the outdoors. With the return of sports, weekend events, and activities taking place, it's a challenging time for marketers to capture and keep the attention of their followers. Harnessing your social content towards daily celebrations and observances is an excellent "hook" to connect with an audience, along with lifting some of you past that dreaded "but I don't have anything TO POST" hurdle. 😁 (Don't feel bad, it happens to ALL of us at some point!).


Saturday, March 2, 2024

How We Make Progress; Monthly Accountability

Happy March!🍀 We've made it here, all the way to chapter three, so let's sit down for a minute and talk month goals.

Saturday, February 17, 2024

Leadership

I caught a glimpse of this post online yesterday, accompanied by powerful words from Leadership First: "Great leaders aren’t know-it-alls who continuously try to outshine everyone. Instead, they admit when they’re wrong and genuinely want to learn from others."

 

Wednesday, February 7, 2024

Small Business Love in Sweet Candy Hearts

Welcome to month two of twelve! For the third year since we launched our "Inspiration Hear" series, we have again created a plethora of positive and uplifting messages celebrating local flavor, small businesses, and unity. Join us in sharing these fun and inspirational images all during the 29 days of February to brighten your retail store, social channels, downtown storefront windows or office! 💕


Monday, February 5, 2024

How To Brag on Awesome Small Businesses

Glowing reviews is jet fuel in the engine of small business success! Words of appreciation for a job well done are not only uplifting material and great content, but are also useful resources to pass along to friends and neighbors in your community to help them find quality companies. Here's a quick post illustrating just how easy it is to not only give feedback, but also politely request it from your delighted customers.