Sunday, February 9, 2020

Promotional Ideas for Small Business Love on Valentine's Day

Valentine’s Day is full of opportunities for holiday marketing campaigns. While you've likely already been hard at work with a seasonal promotion, here are a few tips to assist with last-minute strategies. It also never hurts to be a courteous business professional who can provide suggestions and advice to valued clients in the way of outstanding local referrals.



Why is February 14th an important holiday? Check out This Survey: Majority of Americans say they love Valentine's Day more than Christmas




Holidays give marketers the opportunity to play off of popular topics and create messages that resonate with the masses. Check out these suggestions for ways you can leverage Valentine’s Day promotions: 14 Valentine's Day Marketing Ideas For Small Businesses




Business owners are wise to remind customers of the importance of making an early reservation and placing their order in advance. If you operate a flower shop, restaurant or bed and breakfast, encouraging pre-booking is a smart strategy.





I happen to personally adore retail shop windows and eye-catching displays. Here are some fabulous ideas to jump start your creative side in time for the 14th! 100+ Valentine’s Day Window Display, Ideas & Designs





Some people don't put a great deal of thought into the actual process of ordering flowers - have you noticed that? It seems a large percentage of buyers are more apt to just start scrambling around online in desperation two days prior rather than selecting a local shop or reputable family establishment ahead of time. The downside to this can be disappointing deliveries and "not as pictured" arrangements handled by a call center in another part of the world. You can help your customers by sharing tips such as these 5 Reasons To Support Your Local Florist This Valentine’s Day





Utilize promotional graphics and images celebrating the love of small business this month. Downloads like this are available courtesy of the American Independent Business Alliance (AMIBA). Visit their website for loads of positive messages to display and share on your social channels.





Running a few promotions and specials in your retail store is always a way to share seasonal fun with your customers.





I hope you found some creative fuel and inspiration here today! Embracing the "month of love" with a positive outlook is an attitude which will will be noticed and appreciated by your clients too. Hop over to our Facebook page to share your comments or thoughts with us and have a wonderful week!



Sincerely,
Andrea Baumann
Marketing Delmarva
"Community Resources You Can Use"


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