Each year, towards the end of the summer, as fall temperatures began to creep into our nights, we start working on a series of images for the upcoming holiday season. Not technically marketing material, but a theme focusing on one of our favorite topics, the joys and many benefits of "shopping small" and spending with independently owned businesses. Since 2021 we've rolled out a collection of quirky messages and simple signage encouraging everyone to join us in searching out - and spending with! - the best locally-owned shops, retailers, restaurants, service companies, etc.